What Did I Miss? 1-22-18

How is the KC Real Estate Market?

stat1 stat2 stat3 stat4 Kansas City REALTORS® Graduate from UMKC REALTOR® Leadership AcademyKansas City REALTORS® Graduate from UMKC REALTOR® Leadership Academystat6

Congrats to Aaron Crossley!


22 KCRAR REALTOR® members graduated yesterday from the UMKC REALTOR® Leadership Academy, a 10-month program where students studied advanced industry principles, leadership development and business management practices. KCRAR partnered with UMKC’s Henry W. Bloch School of Management for the creation and development of the Academy.

The commencement ceremony followed their final capstone presentations in which the graduates presented their final research and insights exploring the risks to the real estate industry that were found in the National Association of REALTORS® commission D.A.N.G.E.R Report.

“I couldn’t be prouder of our graduates and their commitment to this incredibly important program,” KCRAR CEO Kipp Cooper said. “We heard a number of great ideas that will help keep us relevant as an association to our members.”

2018 KCRAR Treasurer Bobbi Howe spoke to the group on her own experience in a leadership academy and how it has positively influenced her career. She left the graduates with two challenges. The first was to use their new education and build on it; the second was to encourage fellow REALTORS® to explore their own professional development by attending committee meetings, trainings or the even the Leadership Academy.

Howe said that her career would not be what it is today if the one person hadn’t recommended her to the leadership academy she attended early on in her career. After Howe spoke to the graduates, a commencement ceremony followed, where each graduate received their certificates of achievement.

“The UMKC REALTOR® Leadership Academy is like no other in the nation,” Cooper said. “It’s a small investment for a UMKC-quality curriculum providing practical tools, personalized business coaching and team-based activities that can take their career to the next level. When agents dedicate themselves to the Leadership Academy, they truly have an opportunity to improve their business and become the best resource in their community.”

Brian Klaas, Dean of the Henry W. Bloch School of Management, said the education these graduates gained at the Academy will be directly applicable to their careers in the real estate industry.

“This program was really designed to provide a lot of opportunity for hands-on learning,” said Klaas, “so you would have students that have the opportunity to come cover rigorous material, learn some difficult concepts and then very quickly apply it.”

Not only do these 22 graduates now have the opportunity to move forward in their careers with this new education, but they have also earned Alumni status at the Henry W. Bloch School of Management.

Upcoming KCRAR Events

Xplode Conference- March 29 replacing KCRAR ReCharge

KCRAR American Dream Party & Auction Benefiting RPAC- May 3

YPN Wednesday: Meet   the Board of DirectorsMeet your 2018 Board   of Directors at Brio on the Plaza on Wednesday, Jan. 24 from 4:30 to 6:30   p.m.!


Upcoming Company Events

VCP will be having their ribbon cutting/grand opening on Monday 1/29 from 10-12, 8900 Troost. Since so many of our folks have supported VCP, some want to attend.  We will post on kchagent and marketing finds out more details will let you know.

2/8/18    -    Annual Recognition Celebration  -   Intercontinental Hotel

I would like for you to poll your agents to see about interest in the Buffini Peak Producer’s Program.  We recommend a minimum of 5 agents for good participation.  Let me know if there is interest and we will set dates and order materials.

3/17/18   -    St.Patricks’s Parade   -   Brookside and Downtown

June 20     - Golf Tournament – St. Andrews *date may change

Sept.        -  Rock the Block

Sept.27       -  Royals Game – Cleveland Indians

11/14-19     -  Club Trip – Costa Rica – Westin

11/9         -  Risk Management – KU Edwards


Attention KCMO Rental Owners!

The City of Kansas   City is reminding owners of rental property to register their properties by   Jan. 31, 2018. Owners who own rental properties within the Kansas City,   Mo. city limits are required to register each year with the city’s   Neighborhoods and Housing Services Department. Owners need to create a login   before their rental property can be registered. Failure to register, update   or verify rental property results in monthly fines and administrative   fees. Rental property owners needing assistance can contact Carla   Finch at (816) 513-9039. Register Here


Join us on Wednesday, Jan. 24th at 2pm Eastern, 1pm Central, 12pm Mountain, 11am Pacific for the next edition of Zap TV. There is no registration needed. Just use this link to log in http://bhg.zapbroadcast.com/

Zap TV is a live webcast brought to you from Zap Squad and it will cover several learning topics and best practices. This month we will be sharing some of the top myths about Zap and uncovering the truth.


Distinctive Collection

Check out the new publication- http://bhgrecollection.com/magazine/

We are very excited to announce the relaunch of The Distinctive Collection by Better Homes and Gardens Real Estate® program. This program has been enhanced with new materials, channels, and tools to help you grow your business in the luxury space. Click here to watch a video that details the exciting new offerings for luxury. Our sophisticated, expanded luxury program includes the following new assets:
• The Distinctive Collection Luxury Blog Timely and relevant, Our Distinctive Collection luxury blog covers a myriad of topics including Gourmet Cuisine, Interior Design, Life & Leisure and Travel. Share the content with prospects and
your consumer network on social media! Click here to visit.
• Our Custom Digital Luxury Publication – The Distinctive Life This luxury magazine is fully customized for Distinctive Collection and includes 50+ pages of custom editorial content, and over 20 pages of Distinctive Collection luxury listings provided by our network.
This publication will be accessible via our luxury site, bhgrecollection.com and on our luxury blog. We will promote the digital magazine through our social media platforms. We will also use our relationship with Meredith Corporation promote this publication to 500,000 consumers via our PinPoint database.
How can you use this? Share this link with your sphere of influence on social media or email to your clients! At the end of January, you will be able to order printed versions of publication from XpressDocs for use in your local marketing efforts. You will be able to customize printed versions with your DBA on the cover, contact information on back, and personal branding and listing ads. Once printed, this is a great piece to hand out with listing presentations.
Click here to read.
• Expanded Advertising Opportunities Distinctive Collection agents also have complimentary exposure opportunities available for their listings. By submitting high quality property images and video to bedistinctive@bhgrealestate.com, listings will be considered for one of our many high profile, visible listing ad placements in Town & Country, Traditional Home, Elegant Homes, and Unique Homes magazines. Click here to view our Marketing Opportunities flyer for ad dates and deadlines.
• Targeted Digital Campaigns To help increase awareness of our luxury listings, our agents can submit their listings to be includedin our targeted digital campaigns. These campaigns will appear on sites such as WSJ.com, Washington Post, Forbes, The New York Times, Mansion Global, Realtor, Architectural Digest, and Food & Wine. We will also boost posts against listing feeder markets on Facebook. Submit your luxury listings for consideration to bedistinctive@bhgrealestate.com.
• Distinctive Collection Style Guide
A style guide is now available that provides you with the necessary information to ensure your listings stand apart from the rest. This guide gives you insights on how to properly write listing descriptions for your luxury properties and how to take quality photos and videos. Click here to view.
• Other exciting assets include: A series of luxury consumer branding ad templates are now available. Use these to tout
your expertise in the luxury arena and help Improve your personal branding. Visit the Template section on the Brand ID Site in the Greenhouse to view these templates. A customizable social graphic template is also available so you can easily market your listings on social in a branded, easy to use template. Visit the Social Media section on the Greenhouse to learn more. New print and digital marketing templates in the Print and Digital Marketing Center. All approved luxury listings will be distributed by BHGRE® to: WSJ.com, RobbReport.com and Juwai.com. Juwai.com is the largest and most authoritative source for global properties in Chinese. Juwai.com is visited by thousands of Chinese
buyers each day throughout China, as well as major Chinese communities in Taiwan, Hong Kong, Malaysia and Singapore. In addition, each agent receives a branded page with description and contact information for enhanced branding—this feature is available for all agents and all listings.
To learn more about any of these exciting new offerings, or to access our existing luxury offerings visit
the Distinctive Collection section on the Greenhouse or click here for the Marketing Opportunities

Updated Headshot

The response to Carly’s headshot photo offers has been overwhelming. It’s exciting to see so many agents interested. In the very near future, Carly will be assembling a calendar invite to fill slot days and times. She will try and accommodate as many agents/teams as possible, but it’s quite possible there will be more participants than slots available. Once she has finished up the YE event design tasks, we will make the sign ups available and it will be first come, first served based on the email replies that came in. This is who I currently have on the list.

Tiffany Allen

Vanessa Naccarato

Pam Winfrey

Janet Rao

Heather Luce


Heartland MLS will soon be introducing four new required fields for listing input. These fields were among those included in the Enhanced Listing Challenge program launched by Heartland MLS in 2016 to encourage more complete listing data within the MLS. Results from the Enhanced Listing program combined with agent feedback were supportive of the benefits of making four of these fields required for all listings.

The following fields will soon be required for all new listings entered into Heartland MLS. The official date of this new requirement will be announced in the coming weeks.

  • Above & below grade finished square footage (with source field)
  • Lot size (with source field)
  • Detailed directions
  • Minimum of one photo relevant to the property


No Fee and Reduced Fee Supra Lockboxes Available in 2018

The 2018 “no lease fee” lockbox allotments have been established for KCRAR Members with Supra keys and MLS listing activity in 2017. And KCRAR has announced that additional iBoxes over a Member’s no cost allotment will now be available at a reduced annual lease fee equivalent to $1.67 per month. The annual iBox lease fee has been reduced from $30 for a full year lease to $20. The new annual lease amount is effective Feb. 1.

Members were sent an email on Jan. 11 stating the number of no lease fee complimentary Supra Lockboxes to be provided in 2018. Members can return extra lockboxes to KCRAR or hold on to them, extending the lease at the new, lower cost. Or, if more lockboxes have been allocated to members than they currently have in their possession, or if they would like to lease more than was allocated to them, they can stop by the KCRAR office starting March 1 to pick them up.

Supra Lockboxes add an extra measure of safety by ensuring only authorized members access the secure system while tracking who and when someone has entered the property. KCRAR provides Supra Lockboxes to its members for their safety and the safety of their clients.

Click here for more information about the Supra lockbox system and the allocation process.

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